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FITS Returns to Sponsor AEC, ATC, Intercollegiate, and Classic Series

By Claire Kelley - USEA Staff | May 13, 2021
The USEA is thrilled to welcome back longtime sponsor, FITS Riding, Ltd. for 2021.

The United States Eventing Association (USEA) is thrilled to welcome back longtime sponsor, FITS Riding, Ltd. for 2021. They are returning as a Bronze Level Sponsor of the 2021 USEA American Eventing Championships presented by Nutrena Feeds, a Contributing Level Sponsor of the 2021 USEA Adult Team Championships, a Contributing Level Sponsor of the 2021 USEA Classic Series, and a Contributing Level Sponsor of the 2021 USEA Intercollegiate Eventing Championships. As a sponsor of these USEA programs, FITS Riding will generously provide gift certificates as prizes for the Intercollegiate championship competitors, AEC and ATC competitors, and Classic Series winners.

This year, the 2021 USEA Intercollegiate Eventing Championships will take place on May 27-30 at Virginia H.T. in Lexington, Virginia. The 2021 USEA American Eventing Championships presented by Nutrena Feeds and the 2021 USEA Adult Team Championships will take place on August 31-September 5 at the Kentucky Horse Park in Lexington, Kentucky.

"FITS Riding is pleased to be working with the USEA for 2021. Eventing is one of the largest markets for our technically innovative products, and we love being able to be a part of rewarding riders for all of their hard work that goes into this amazing sport,” said Lida Bard of FITS.

Founded by Lida Bard, FITS is dedicated to the art and science of riding apparel. FITS offers several styles of distinctive breeches, tech shirts, show apparel, outerwear, and dog coats. They continually research the physics of riding, the spectrum of technical materials, and the newest sewing techniques, seeking the characteristics that matter most—high performance, outstanding comfort, and flattering fit. Their mission is to create original equestrian products that improve performance for both horse and rider.

“We are extremely thankful for the continued support of FITS,” said USEA CEO Rob Burk. “FITS offers exceptional riding apparel for eventers, and we look forward to offering FITS gift certificates as prizes at the AEC, ATC, Classic Series, and the upcoming Intercollegiate Championships! Thank you, Lida and the team at FITS for supporting the sport of eventing.”

For more information on FITS, please visit their website.